Jobget:
Mobile Product DesignIf you’re interested, check out the full case study here.
CONTEXT
Jobget revolutionizes the way workers find jobs in the hourly space– it’s essentially LinkedIn for blue collar workers.
As a product design intern, my primary duties involve:
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analyzing user data
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creating low and high fidelity mockups
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prototyping new features
- developing a design system for the Jobget platforms
CREATION OF A SOCIAL FEED
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Problem
There is no platform for blue-collar job seekers to talk about work-related things.
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Insights
Which social media platforms encourage discussion, and why?
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Solution
Build a social feed in the JobGet app to help people network!
Key Features

01 Like
Users can like other users’ content on the newsfeed

02 View
Users can see who interacts with their posts
03
03 Interact
Users can like and reply to each others’ posts

04 Connect
Users can share posts to their feed
Process

While designing the feed, I initially came up with two styles of social feeds:
The Traditionalist

Pros
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Easily recognizable and familiar
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Users likely won’t experience a steep learning curve, as the majority of our core users (18-35 years old) are the same majority core demographic that already uses Facebook (25-34 years old).
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Large and easily visible call-to-action buttons (like, comment, share)
The Hybrid

Pros
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Clean; the number of likes/comments are displayed alongside CTAs
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Discussed implementing a double-tap to “heart” the post as well, similar to a familiar and more casual Instagram-style functionality
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Prompts the user to click into the content card and engage further with the post
One indecisive slack poll later...

We settled on the Traditionalist for its familiarity and ease of use.

Metrics of Success
- The number of users that make a post within the first week of implementation
- The number of users that interact (like/share) with others’ posts
- The average amount of time a user spends navigating their feed before exiting
- The frequency at which users check their feed (daily vs weekly vs monthly etc.)
INCOMPLETE USER PROFILES
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Problem
Users are not completing their profiles
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Insights
How can we incentivize profile completion so users can find jobs faster?
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Solution
Create interactive, visual cues in multiple places!
Create an interactive stepper that clearly indicates what elements of the profile are (in)complete

Implement a card on the homescreen
that prompts and redirects
users to their profiles
In order to improve profile completion rates, we needed to target the population of people who were not even clicking into their profile and were blissfully unaware of their incomplete profile.

Metrics of Success
- The percentage of users who complete their profiles by directly using the stepper
- Comparison of the overall percentage of profile completions before and after implementation.
RESUME LIBRARY
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Problem
Resumes are not a one-size fit all as JobGet user base expands and becomes increasingly diverse
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Insights
How can we allow users to customize their resumes?
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Solution
Create a personalized resume template gallery!

Users can preview resumes by swiping through template options
Users can choose what elements to include in their autogenerated resume
Users can choose what elements to include in their autogenerated resume

We built additional resume templates to include a wider variety of formats for people with scarce experience.

Metrics of Success
- The number of users utilizing the new resume options
- The length of time users spend on the customization of their resume
CONCLUSIONS / KEY TAKEAWAYS
- Product design = nuance. For example, building out a social feed is simple enough at a high level, but when you zoom in as a designer you ask yourself: what should the “like” button look like? When it’s active vs inactive? How do these microinteractions fit in with the larger JobGet branding and do they champion company values? How might we use these features to drive forward innovation and expansion of the platform?
- When you are indecisive and torn between one or two or three options, don’t keep mulling it over in your head. Take it to your team or to your company Slack and start a poll to get some quick and easy user insights.
- Everything is a super collaborative effort between product managers, developers, and designers!